Abstracting Type

This week I’ve started an abstracted typographic layout that take inspiration from Swiss type design and twists it, using warped shaped and dimensional elements.

The full phrase that I’m setting is “Why should your pleasure be guilty?” For “why should” and “you…be” I’m creating a dimensional look by extending the letter forms and topping with a “flat plane”.

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For “pleasure” and “guilty” I’m employing overlapping and warped text to add dimension to the piece.

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It’s a slow process with a lot of design decisions to make but I’m energized about it!

That’s it for now,

Erin

Abstracting Type

Neon Love Song

Last week I posted about a piece of typography I was creating by hand lettering song lyrics. You can read about the preliminary steps and my inspirations here. This week, I completed the hand made part of the project by water coloring each letter. Here’s how that step resulted.

Screen Shot 2015-02-13 at 12.47.59 PMI used vibrant blues and greens to highlight the letters. But still it wasn’t enough. I needed the letters to pop, to seem neon. I turned my letterforms into a transparent png so I could work with it in Illustrator. The existing color aided as a stepping off point for what I could create digitally.

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Using Illustrator, I set the rest of the lyrics behind my image, using my inspiration of electronic art to base the aesthetics of the piece. I love the way it’s turned out so far, the next step will be to create an interesting way to print and display this piece.

That’s it for now!

Erin

 

Neon Love Song

Hand Lettering Horror

…well not that horrible. Just tedious. For typography class we have to pick a a song, a phrase from that song, an art movement, and hand letter that phrase while taking inspiration from the movement.

I picked Bruises, by the band Chairlift, a song that I’ve held dear for a while. The music is bright and electronic in style, so I immediately though of electronic art, specifically the sculpture by Nam June Paik, Electronic Super Highway. I love the way that the lights seem to vibrate, and I wanted to try to capture the emotion of the song with the intoxicating colors.

nam-june-paiks-electronic-superhighway

I hand lettered my phrase very carefully, using a grid structure as my basis. It took eight hours just to complete the first two lines, and twelve hours for the total thing! Here’s the full phrase with just pencil work.

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The next step be to use neon inks to make the letters seem like electronic lights, and “melt” the last three words by blowing the ink downward. I’m very excited to get to the final product!

Erin

Hand Lettering Horror

Layout Studies

Here are some wips of layout designs I’m doing for my typography class. The study involves creating the layout on a grid, so that alignment, negative space, and text interaction can be seen more accurately and pushed more interestingly.

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This layout involves playing with scale and grayscale with the text. It uses the typeface Raleway.

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This layout involves the weight of the text, and uses the typeface Code Pro in both its bold and light variations.

 

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This layout combines two different typefaces, Code Pro and Track, to create a contrasting look to the headline.

These layouts could use improvement in how the headlines are kerned as well as how close they are cropped to the edge of the design (which in my case is a little too close right now)!

That’s all for today!

Erin

Layout Studies